MarketMuse is an AI-powered content marketing and keyword planner tool that provides the foundation and support for a content creation strategy workflow, from beginning to end. It automates content audits and removes the subjectivity of what is or isn’t working and what is missing, so you prioritize the right content, faster. MarketMuse provides machine learning and AI-based research and insight including topic analysis and search intent related insights. It also analyzes the content on your site and suggests appropriate internal links and anchor text, enabling you to create
MarketMuse is useful for every business that is doing content marketing. Using MarketMuse, you can create in-depth content that is valued by readers and considered authoritative. It is ideal for fast-growing websites or agencies that want to add to their content marketing arsenal. However, it is not really good for creative writing as its main function is SEO and keyword research, not grammar or clarity.
MarketMuse was built to accelerate the content research, creation, and optimization process using AI to do the heavy lifting. It can take 10-12 hours to do all of the topic research, competitive analysis, writing, and editing required to create a high-quality piece of content, but with MarketMuse, the things that used to take content strategists, editors, and SEOs hours (or days) to do only takes a few minutes.
