Brand AI Model is an AI-powered marketing platform that enables businesses to leverage their brand’s own generative AI Model to run and optimize end-to-end marketing campaigns. The AI model deeply understands the brand and creates personalized marketing strategies and activities, such as creative generation, generative customer journeys, and automatic experiments to identify winning creatives and copy in real-time. The Brand AI Model is the world’s first brand contextual generative AI model that can revolutionize the marketing game.
Fashion brands such as Levi’s are also using custom AI models created by digital studios to supplement representation in size, skin tone, and age. The AI-generated images don’t need glam squads, so brands can cut costs they would spend on set by using fake avatars.
Overall, the Brand AI Model is a tool that can help businesses create personalized marketing strategies and activities using AI-generated models that deeply understand the brand.