Albert AI is a cloud-based artificial intelligence platform that leverages AI to optimize campaign performance, from keyword, audience, platform, and device selection and bidding to creative optimization across search, social, display, and cross-channel. It is an advertiser and an agency’s autonomous marketing ally that speeds up cross-channel campaign analysis, optimization, and testing. Albert AI is not about fully replacing humans but empowering marketers with tools that help with some of their tasks and free them to focus on more strategic work. The technology creates ads that optimize campaign performance and assists marketers and agencies in defining campaign strategies and messaging to the creation and optimization of ads across audience segments and platforms.
